ืจืืฉื™ ืžืืžืจื™ื ืžืืช ื™ื•ื‘ืœ ืคื’ื™

ื›ืœ ืžื™ื ื™ ืืกื•ืฆื™ืืฆื™ื•ืช ืคื—ื•ืช ืกืงืกื™ื•ืช ื ืงืฉืจื•ืช ื‘ืžื›ื ืกื™ ื”ื‘ืœื•ืŸ, ื•ื‘ืจืืฉืŸ ืฆืžื“ ื”ืžื™ืœื™ื ื”ืงื˜ืœื ื™ "ืœื ืžื—ืžื™ื". ื–ื• ื”ื”ื–ื“ืžื ื•ืช ืœื’ืœื•ืช ืฉื›ืจื’ื™ืœ, ื”ื›ืœ ืชืœื•ื™ ื‘ื—ื•ื›ืžืช ื”ืกื˜ื™ื™ืœื™ื ื’, ื•ืืช ืืคืงื˜ ื”ื•ื•ืื• ืฉืœ ื˜ืจื ื“ ื”ื‘ื•ื”ื•-ืฉื™ืง ื”ืžื•ืฉืœื ืžืžืฉ ืœื ื›ื“ืื™ ืœื—ืกื•ืš ืžืžืœืชื—ืช ื”ืจื™ื–ื•ืจื˜ ืฉืœื›ืŸ. ืžืฆืื ื• ื’ื ื›ืžื” ืื•ืคืฆื™ื•ืช ืžืฉื›ื ืขื•ืช

ื”ื•ื ืงื™ื™ื ื›ื‘ืจ ื™ื•ืชืจ ืž-150 ืฉื ื”, ืื‘ืœ ื”ืชืคื•ืฆืฅ ืœื—ืœื•ื˜ื™ืŸ ื›ืฉื”ืคืš ืœืžื“ื™ "ื”ืื•ืฃ-ื“ื™ื•ื˜ื™" ื”ืจืฉืžื™ื™ื ืฉืœ ื”ืกื•ืคืจืžื•ื“ืœืก ืžืฉื ื•ืช ื”ืชืฉืขื™ื. ืขื›ืฉื™ื•, ื”ืื•ื‘ืกืกื™ื” ื”ื ื•ื›ื—ื™ืช ืœืขืฉื•ืจ ื”ื”ื•ื ืžื˜ืขื™ื ื” ืื•ืชื• ื‘ืชืฉื•ืงื” ื˜ื™ืงื˜ื•ืงื™ืช ื‘ื•ืขืจืช, ื•ื–ื• ื‘ื”ื—ืœื˜ ื”ื–ื“ืžื ื•ืช ื˜ื•ื‘ื” ืœื ืกื•ืช ืœื”ื‘ื™ืŸ, ืฉื•ื‘, ืžื” ื”ื•ืคืš ืื•ืชื• ืœื’'ื™ื ืก ื”ืžื•ืฉืœื

ืชืขืฉื™ื™ืช ืฉื™ืชื•ืคื™ ื”ืคืขื•ืœื” ืฉืœ ืจืฉืชื•ืช ืขื ืžืขืฆื‘ื™-ืขืœ ืžืจื™ืžื” ื”ื™ืœื•ืš ืœืงืจืืช ื”ืื‘ื™ื‘, ื•ื”ื‘ืฉื•ืจื” ื”ื˜ืจื™ื” ื•ื”ืจื•ืชื—ืช ืžื›ื•ืœืŸ ืฉื™ื™ื›ืช ืœื•ื•ื™ืงื˜ื•ืจื™ื” ื‘ืงื”ืื ืฉื—ื•ืฉืคืช ืงื•ืœืงืฆื™ื” ื‘ืช 38 ืคืจื™ื˜ื™ื ืœืจืฉืช ื”ืืžืจื™ืงืื™ืช ื”ืงืœืืกื™ืช. ื™ืฉ ืฉื ื›ืžื” ืžืขื™ืœื™ื ืžื•ืฉืœืžื™ื, ืกื˜ ื’'ื™ื ืก ืฉืงืฉื” ืœื ืœืคื ื˜ื– ืขืœื™ื• ื•ืกื•ื•ื˜ืฉื™ืจื˜ ืื—ื“ ืฉืื•ืžืจ ื”ื›ืœ

ืจืื• ื”ื•ื–ื”ืจืชื: ืฆื‘ื ืฉืœ ื‘ืจื‘ื™ื•ืช ืžื›ื•ื ืคื•ืช ืขืœ ื—ื“ื™ ืงืจืŸ ื“ื•ื”ืจ ืœื›ื™ื•ื•ืŸ ื”ืืจื•ืŸ ืฉืœื›ืŸ ื‘ืจื’ืขื™ื ืืœื” ืžืžืฉ, ื•ืžืชืขืงืฉ ืœื”ื‘ื™ื ืืช ื‘ืฉื•ืจืช ื”ื˜ื•ืจืงื™ื–+ื•ืจื•ื“ ืืœ 2026. ืžื™ืœื ื™ืืœื™ื•ืช ืื•ืœื™ ื™ืชื—ืœื—ืœื• ืงืฆืช, ืื‘ืœ ื”ืืžืช ื”ื™ื ืฉื”ืžืกืจ ืžื™ื•ืขื“ ืงื•ื“ื ื›ืœ ืœื‘ื ื•ืช ื“ื•ืจ ื”-Z, ืฉื›ืžื•ื‘ืŸ ืžืชืื‘ืกืกื•ืช ืขื›ืฉื™ื• ืขืœ ืืกืชื˜ื™ืงืช ื”ืคื•ืค ืฉืœ ืชื—ื™ืœืช ืฉื ื•ืช ื”ืืœืคื™ื™ื

ื–ื” ืœื’ืžืจื™ ื”ืจื’ืข ืœื”ืชืžืกืจ ืœืงืœื™ืฉืื”, ื‘ื˜ื— ื›ืฉื’ื ื™ืฉ ืœื ื• ื”ื ื—ืช ืžืœื—ืžื”: ืื ื—ื ื• ืœื ืžื ื•ืชืงื•ืช ื•ืœื ืžืคื•ื ืงื•ืช, ืื ื—ื ื• ื ืื—ื–ื•ืช ื‘ื—ื™ื™ื. ืื ื—ื ื• ื ืกืชื•ื‘ื‘ ืขื ื”ืžืืฆ'ื” ืฉืงื“ื™ื ืฉืœื ื•, ื‘ืœื•ืง ื”ื™ืจื•ืง-ืžืืฆ'ื” ื”ื˜ืจื ื“ื™ ื•ื”ืื‘ื™ื‘ื™ ืฉืœื ื•, ื•ื’ื ื ื™ื›ื ืก ื›ื›ื” ืœืžืงืœื˜ ื”ืฆื™ื‘ื•ืจื™ ืื ืฆืจื™ืš. ื”ื ื” ืงืฆืช ื”ืฉืจืื” ืฉืงืฉื” ืœืขืžื•ื“ ื‘ืงืกืžื” ื”ืžืจืขื ืŸ

ืจื•ื‘ื ื• ื‘ืžื™ืœื ื—ื™ื•ืช ืขื›ืฉื™ื• ื‘ืชื•ืš ืกื•ื’ ื›ืœืฉื”ื• ืฉืœ "ื›ืคื›ืคื™ ืžืงืœื˜" - ืื– ืœืคื—ื•ืช ืฉื™ื”ื™ื• ืžืขื•ื“ื›ื ื™ื ืœืคื™ ื”ื˜ืจื ื“ ื”ื—ื ืฉืœ ื”ืจื’ืข: ื™ื•ืชืจ ืžืขืฉื•ืจ ืื—ืจื™ ื”ื˜ื™ืจื•ืฃ ืกื‘ื™ื‘ ื”ืœื”ื™ื˜ ื”ืคืจื•ื•ืชื™ ืฉืœ ื’ื•ืฆ'ื™, ื›ืคื›ืคื™ ื”ืœื•ืื•ืคืจ ืœื’ืžืจื™ ื—ื•ื–ืจื™ื. ืกืŸ ืœื•ืจืŸ, ื‘ื™ืจืงื ืฉื˜ื•ืง ืื• H&M - ื›ื•ืœื ื›ื‘ืจ ืžืฆื™ืขื™ื ืืช ื”ื’ืจืกื” ืฉืœื”ื ืœื ืขืœื™ื™ื ื”ื ื•ื ืฉืœื ื˜ื™ื•ืช ื•ื”ื›ื™ืคื™ื•ืช ื”ืืœื”

ืœืคืขืžื™ื ืื•ื”ื‘ื™ื ืฉื ื‘ื–ืืจื” ืœืฉืœื•ื— ืื•ืชื ื• ืœื—ืคืฉ ืงืฆืช ืืช ื”ืžื˜ืžื•ืŸ, ื•ืืœื•ื”ื™ ื”ืฉื•ืคื™ื ื’ ื™ื•ื“ืขืช ืฉืื ื—ื ื• ืžื‘ืœื•ืช ืžืกืคื™ืง ื–ืžืŸ ื‘ืืชืจ ื‘ืฉื‘ื™ืœ ื–ื” - ื‘ื™ื™ื—ื•ื“ ื‘ื™ืžื™ื ืืœื”. ื›ืš ืงืจื” ืฉื’ื™ืœื™ื ื• ืืช ืื—ืช ื”ืงื•ืœืงืฆื™ื•ืช ื”ื™ืคื•ืช ื•ื”ื ื›ื•ื ื•ืช ื‘ื™ื•ืชืจ ืฉืืคืฉืจ ืœืžืฆื•ื ืฉื, ื“ื•ื•ืงื ื‘ืงื˜ื’ื•ืจื™ื” ืฉืžื™ื•ืขื“ืช ืœื—ืœืง ื”ื›ื™ "ืกื•ื“ื™" ื‘ืžืœืชื—ื”

ืงื™ื ื”ืœื›ื” ืขืœ ื”ืœื•ืง ื”ืคืจื•ืข, ืงื ื“ืœ ื–ื”ืจื” ื‘ื’ื•ื•ืŸ ื”ื˜ืจื ื“ื™ ืฉืœ ื”ืขื•ื ื”, ืืžืจื˜ื” ื—ื’ื’ื” ืืช ื”ืกื™ื™ื“-ื‘ื•ื‘, ืงื™ื™ืœื™ ื”ืฆืœื™ื—ื” ืœื”ืชืขืœื•ืช ืขืœ ื”ืฉืžืœื” ื”ืžื ืฆื—ืช ืฉืœื‘ืฉื” ืœื˜ืงืก ืขืฆืžื• - ืื‘ืœ ืฉื ื™ ื”ืœื•ืงื™ื ื”ืžื ืฆื—ื™ื ืฉื™ื™ื›ื™ื ืœืฉืชื™ ื”ื™ืœื“ื•ืช ื”ื—ื“ืฉื•ืช ื‘ืฉื›ื•ื ื”, ืจื ื˜ื” ืจื™ื™ื ืกื‘ ื•ืฉืจื” ืคื™ื“ื’'ืŸ. ืขืœ ืชื•ืืจ ื”ืžืชืœื‘ืฉืช ื”ื’ืจื•ืขื” ืžืชื—ืจื•ืช ืฉืชื™ื™ื - ื•ืœืื—ืช ืžื”ืŸ ื–ื” ื“ื•ื•ืงื ืžืžืฉ ืœื ืžืชืื™ื

ืœื—ื•ื‘ื‘ื•ืช ื”ื–'ืื ืจ, ืขื•ืœืžื•ืช ื”ื‘ื™ื•ื˜ื™ ื•ื”ื˜ื™ืคื•ื— ื”ื ืžืคืœื˜ ืืžื™ืชื™ ื‘ื™ืžื™ื ืืœื” - ื›ื–ื” ืฉืžืืคืฉืจ ืจื’ืขื™ื ืงื˜ื ื™ื ืฉืœ ืจื™ื›ื•ื– ืขืฆืžื™ ืžื‘ื•ืจืš, ืคื™ื ื•ืง ื•ื ื—ืžื”. ืฉืžืŸ ื”ืฉืคืชื™ื™ื ื”ืžื•ืฉืœื, ื”ืกื‘ื•ืŸ ืฉื”ืจื™ื— ืฉืœื• ื–ื• ื”ืชืžื›ืจื•ืช, ื”ืกืจื•ื ืฉืขื•ืฉื” ื”ื›ืœ ื‘ืฉื‘ื™ืœ ืขื•ืจ ื”ืคื ื™ื ื•ืžื•ืฆืจื™ ื”ืฉื™ืขืจ ืฉื”ืคืชื™ืขื• ืื•ืชื ื• ื‘ื™ืขื™ืœื•ืชื: ืงื‘ืœื• ื›ืžื” ื”ืžืœืฆื•ืช ืฉื™ื’ืจืžื• ืœืฉื›ื ื™ื ื‘ืžืงืœื˜ ืœืฉืื•ืœ ืื™ืš ืขืฉื™ืชืŸ ืืช ื–ื”

ื‘ืกื•ืฃ ื”ืฉื‘ื•ืข ื ืขืจื›ื” ื‘ืžื™ืœืื ื• ืชืฆื•ื’ืช ื”ื‘ื›ื•ืจื” ืฉืœ ื“ืžื ื” ืœื’ื•ืฆ'ื™, ื•ืขืœ ื›ื•ื‘ื“ ื”ืฆื™ืคื™ื•ืช ื”ื•ื ื”ืฆืœื™ื— ืœื”ืชื’ื‘ืจ ื‘ืืžืฆืขื•ืช ื˜ืจื™ืง ืžืžื–ืจื™: ื”ื•ื ืคืฉื•ื˜ ืฉื™ื’ืจ ืืช ื”ืžืกืœื•ืœ ืืœ 1997 - ืขื ื›ืžื” ืขื“ื›ื•ื ื™ ื’ืจืกื” ื—ืฉื•ื‘ื™ื - ื›ื•ืœืœ ืกื’ื™ืจื” ืฉืœ ืงื™ื™ื˜ ืžื•ืก ื‘ืช ื”-52 ื‘ืฉืžืœื” ืฉืฉืœืคื” ืืช ื”ื—ื•ื˜ ื”ืžืคื•ืจืกื ื‘ืขื•ืœื. ื›ื‘ืจ ื”ืจื‘ื” ื–ืžืŸ ืฉืœื•ื’ื• ื”-G ืœื ื ืจืื” ื›ืœ ื›ืš ืกืงืกื™

ืื ื—ื ื• ื›ื‘ืจ ื”ืจื‘ื” ืžืขื‘ืจ ืœื’ื™ืžื™ืงื™ื ื›ืžื• ืขื•ืจ ื–ื›ื•ื›ื™ืช ื•ืจื™ืจ ื—ืœื–ื•ื ื•ืช: ื”ืื—ื™ื–ื” ืฉืœ ื”ืงื™ื™-ื‘ื™ื•ื˜ื™ ื‘ืื™ื ืกื˜ื’ืจื ื•ื˜ื™ืงื˜ื•ืง, ื•ื›ืชื•ืฆืื” ืžื›ืš ื‘ืฉื•ืง ื”ื’ืœื•ื‘ืœื™, ืœื ืžืชืจื•ืคืคืช ื›ื‘ืจ ืฉื ื™ื - ื•ืขื›ืฉื™ื• ื’ื ื”ื”ื™ืฆืข ื‘ื™ืฉืจืืœ ื”ื•ื ื›ื‘ืจ ืื—ื“ ืฉื™ื›ื•ืœ ืœื›ื‘ื“ ืืช ืขืฆืžื•. ืงื‘ืœื• ืืช ื›ืœ ื”ืžื•ืชื’ื™ื ืฉืžื—ื›ื™ื ืขืœ ืžื“ืคื™ ื”ืคืืจื, ื•ืืช ื”ืžื•ืฆืจื™ื ื”ื‘ื•ืœื˜ื™ื ื•ื”ืžื•ืžืœืฆื™ื ื‘ื™ื•ืชืจ ืฉืœื”ื (ื’ื ืื ืชื–ืžื™ื ื• ืื•ืชื ืžื”ืื™ื ื˜ืจื ื˜ ืื—ืจ ื›ืš)

ืฉืชื™ ื›ื•ื›ื‘ื•ืช ื”ืขืœ ืฆื•ืœืžื• ื”ืฉื‘ื•ืข ื‘ืœื•ืงื™ื™ืฉืŸ ื”ืžื•ืฉืœื ืœื”ืฉืจืื•ืช ืกื˜ื™ื™ืœ ื ืฆื—ื™ื•ืช: ืฉื“ื” ื”ืชืขื•ืคื”. ืฉืชื™ื”ืŸ ืขืœื• ืืื•ื˜ืคื™ื˜ื™ ื˜ื™ืกื” ืงืœืืกื™ื™ื, ืžื‘ื•ืกืกื™ ื’'ื™ื ืก ื ื•ื—, ื•ืฉืชื™ื”ืŸ ื”ืฆืœื™ื—ื• ืœื”ื“ืœื™ืง ืชืฉื•ืงื” ืื•ืคื ืชื™ืช ืœื›ืœ ืื•ืจืš ื”ืคื™ื“. ืืฆืœ ื ื™ืงื•ืœ ืชืจืžื• ืœื›ืš ื”ืชืœืชืœื™ื ื”ื ื™ื™ื ื˜ื™ื–ื™ื ื‘ืžืจืื” ื˜ื‘ืขื™ ื•ืคืจื•ืข, ืืฆืœ ืžืจื’ื• ื”ื˜ื™ืฉืจื˜ ื”ืžื•ืฉืœืžืช, ื•ื‘ืฉื ื™ ื”ืžืงืจื™ื ื›ื™ื›ื‘ ื’'ื™ื ืก ืขื ืคืจื˜ ืื—ื“ ืงื˜ืŸ ื•ื˜ืจื ื“ื™

ืžืจื˜ื™ืŸ ื‘ืช ื”-21, ื”ืฆืืฆืื™ืช ื”ืžืœื›ื•ืชื™ืช ืฉืœ ื’ื•ื•ื™ื ืช' ืคืืœื˜ืจื• ื•ื›ืจื™ืก ืžืจื˜ื™ืŸ, ืฉื™ืชืคื” ืืช ืฉื’ืจืช ื”ื‘ื™ื•ื˜ื™ ืฉืœื” ื‘ืกืจื˜ื•ืŸ ืœื•ื•ื’, ืฉื”ื ื™ื‘ ืœื ืžืขื˜ ื•ื™ื“ื•ื™ื™ื ื•ืชื’ืœื™ื•ืช. ื”ื—ืœ ืžื”ืžืื‘ืง ืฉืœื” ื‘ืืงื ื” (ื•ื”ื”ืฉืœืžื” ืื™ืชื•) ื“ืจืš ื”ื”ืœื™ืš ื”ืงื•ืกืžื˜ื™ ืฉื”ื™ื ืžืชื—ืจื˜ืช ืขืœื™ื• ื•ืขื“ ื”ืฉื™ื˜ื” ืฉืœื” "ืœืืฉืœื™ื” ืื•ืคื˜ื™ืช ืฉืœ ืฉืคืชื™ื™ื ืžื•ื–ืจืงื•ืช"

ื”ื—ื™ืคื•ืฉ ืื—ืจ ื”ื’ื•ืœื’ื•ืœ ื”ืžืจื•ืฉืœ ื”ืžื•ืฉืœื ืœื ืžืกืชื™ื™ื ืืฃ ืคืขื, ืื‘ืœ ืื ืฉื•ืืœื™ื ืืช ื”ืฆืจืคืชื™ื•ืช - ื”ื•ื ืžืขื•ืœื ืœื ื”ืชื—ื™ืœ. ื™ืฉ ืœื”ืŸ ืคืชืจื•ืŸ ืžื•ืฉืœื, ืงืœื™ืœ (ืœื›ืื•ืจื”) ื•ืืœื’ื ื˜ื™ ืขื“ ืื™ืŸ ืงืฅ: ื”ืกื™ื›ื” ื”ืฆืจืคืชื™ืช. ืื™ื ืกื˜ื’ืจื ื•ื˜ื™ืงื˜ื•ืง ืžืœืื™ื ืขื›ืฉื™ื• ื‘ืžื“ืจื™ื›ื™ื ืฉื˜ื•ืขื ื™ื ืฉื–ื” ื”ืจื‘ื” ื™ื•ืชืจ ืคืฉื•ื˜ ืžืžื” ืฉื–ื” ื ืจืื”, ื•ืื™ืš ื–ื” ืงืฉื•ืจ ืœืขื•ื‘ื“ื” ืฉืฆืจืคืชื™ื•ืช ื—ืคืคื•ืช ืจืง ืคืขื ื‘ืฉื‘ื•ืข?

ื–ื” ื”ืฉืœื‘ ื”ื–ื” ืฉื‘ื• ืื ื—ื ื• ืžืชื—ื™ืœื•ืช ืœื”ืชืขืœื ืžื›ืœ ืžื” ืฉืœื ืžืกืคื™ืง ื ื•ื— ืœื ื• ืœื–ืจื•ืง ืขืœ ืขืฆืžื ื• ื‘ื‘ื•ืงืจ, ืื‘ืœ ื”ืžื’ืคื™ื™ื ื”ืืœื” ื”ื ื‘ื“ื™ื•ืง ืžื”ืกื•ื’ ืฉืžืขื™ืฃ ื›ืœ ืœื•ืง ื‘ืกื™ืกื™ ื‘ืœื™ ืœืขืฉื•ืช ื“ืจืžื” ืžื™ื•ืชืจืช: ื”ืื“ื’' ื”ืื•ืคื ืชื™ ืฉืœ ื”ืขื•ื ื” ืžืชืจื›ื– ื‘ื˜ืงืกื˜ื•ืจื•ืช ื™ื™ื—ื•ื“ื™ื•ืช ื•ื’ื–ืจื•ืช ืžื•ื’ื“ืœื•ืช, ื•ื”ื“ืจืš ื”ื ื›ื•ื ื” ื•ื”ื˜ืจื ื“ื™ืช ืœืื–ืŸ ืืช ื›ืœ ื–ื” ืคืฉื•ื˜ื” ืœืžื“ื™ - ืคืฉื•ื˜ ืœื›ื• ืขืœ ืขืงื‘ื™ ืงื™ื˜ืŸ ืงื˜ื ื˜ื ื™ื