ืจืืฉื™ h&m

ื–ื” ืœื ื‘ื“ื™ื•ืง ืฉืœื ื—ืฉื‘ื ื• ืขืœ ื–ื” ืงื•ื“ื, ืื‘ืœ ื”ืœื•ืง ืฉืœ ืฉืœื‘ื™ื” ื‘ื”ื—ืœื˜ ืžื”ื•ื•ื” ื–ืจื– ืจืฆื™ื ื™ ืœื™ื™ืฉื•ื ื”ืจืขื™ื•ืŸ: ื”ื“ื•ื’ืžื ื™ืช ืœื ืžื•ื•ืชืจืช ืขืœ ื“ื ื™ื-ืื•ืŸ-ื“ื ื™ื ื’ื ื‘ืืงืœื™ื ื”ื ื•ื›ื—ื™ ื”ืžืืชื’ืจ, ื•ืžืฆืื” ื“ืจืš ื ื•ื ืฉืœื ื˜ื™ืช ื‘ืžื™ื•ื—ื“ ืœืื•ื•ืจืจ ืงืฆืช ืืช ื”ืืื•ื˜ืคื™ื˜. ื’ื ื”ืชื™ืง ืฉืœ ื”ืจืžืก ืœื ื”ื–ื™ืง ื›ืžื•ื‘ืŸ

ื”ืžืฆื‘ ืืžื ื ืœื ืžืžืฉ ืžืืคืฉืจ ืฉื™ื˜ื•ื˜ ื—ืกืจ ื“ืื’ื•ืช ืžื—ื•ืฅ ืœื‘ื™ืช โ€“ ืื‘ืœ ืžื‘ืฆืขื™ ืกื•ืฃ ื”ืขื•ื ื” ื›ื‘ืจ ื”ืชื—ื™ืœื• ื•ื–ื” ื”ื–ืžืŸ ืœื ืฆืœ ืื•ืชื ื‘ืืชืจื™ื ืฉืœ ื”ืจืฉืชื•ืช ื•ื”ืžืขืฆื‘ื™ื. ืขื“ 50% ื”ื ื—ื” ื‘-H&M ื•ื‘-Factory54, ืขื“ 60% ื”ื ื—ื” ื‘ืงืกื˜ืจื•, 30% ื”ื ื—ื” ืขืœ ืžื’ื•ื•ืŸ ืžืฉืงืคื™ ืฉืžืฉ ืฉืœ ืžื•ืชื’ื™ื ื‘ื™ื ืœืื•ืžื™ื™ื ื‘ืื™ืจื•ืงื” ื•-30% ื”ื ื—ื” ืขืœ ืงื•ืœืงืฆื™ื™ืช ื”ืจื™ื–ื•ืจื˜ ืฉืœ ื’ื•ื˜ืงืก. ืœื”ื ื™ืข ืืช ื”ื›ืœื›ืœื” ื•ืœืงื‘ืœ ื‘ื•ืกื˜ ืฉืœ ื“ื•ืคืžื™ืŸ

ื”ื’ื•ื•ืŸ: ืฆื”ื•ื‘ ื—ืžืื”. ื”ื‘ื“: ืฉื™ืคื•ืŸ ืžืชื ืคื ืฃ. ื”ืกื˜ื™ื™ืœ: ื‘ื•ื”ื•-ืฉื™ืง ืžื•ืฉืœื. ื”ืžื—ื™ืจ: ืคื—ื•ืช ืž-400 ืฉืงืœื™ื ืœืฉื ื™ ื”ื—ืœืงื™ื. ืคืœื ืฉืคืืฉื ื™ืกื˜ื•ืช ื‘ืจื—ื‘ื™ ื”ืขื•ืœื ื”ืชืขืœืคื• ืขืœ ื”ืกื˜ ื”ื–ื” ื•ื”ืคื›ื• ืื•ืชื• ืœืกื•ืœื“-ืืื•ื˜?

ื•ืœื ืฉื—ืกืจื™ื ืœื” ืจื’ืขื™ื ืขื•ืฆืจื™ ื ืฉื™ืžื”, ืื‘ืœ ื›ืฉื”ื™ื ืคื’ืฉื” ืืช ื”ืงื•ืœืงืฆื™ื” ืฉืœ H&M ืขื ืžื’ื“ื” ื‘ื•ื˜ืจื™ื ืคืฉื•ื˜ ืงืจื” ืžืฉื”ื• ืื—ืจ. ืฉื™ืชื•ืฃ ื”ืคืขื•ืœื” ื”ื”ื™ืกื˜ืจื™ ื”ื–ื” ื”ื™ื•ื•ื” ืกื™ื‘ื” ืœืžืกื™ื‘ื” ืœื•ื”ื˜ืช ื‘ืžื™ื•ื—ื“ ื‘ืžืœื•ืŸ The Jaffa, ื›ืฉืžื™ื˜ื‘ ื”ืื™ื˜ื’ื™ืจืœืก ื”ืžืงื•ืžื™ื•ืช ื”ื’ื™ืขื• ืœื“ื’ืžืŸ ืืช ืคืจื™ื˜ื™ ื”ืงื•ืœืงืฆื™ื” ื”ืžืฉื’ืขื™ื. ื”ื™ื™ื ื• ืฉื ื•ื—ื–ืจื ื• ืขื ื—ืฉืงื™ื

ืžืชื—ื ื‘ื™ื’ ืคืืฉืŸ ื’ืœื™ืœื•ืช ืžื‘ืงืฉ ืฉืœื ืชืงืจืื• ืœื• ืงื ื™ื•ืŸ, ื•ืžืขื“ื™ืฃ ื‘ืžืงื•ื ื–ืืช ืืช "ื”ืฉื“ืจื” ื”ื—ืžื™ืฉื™ืช ืฉืœ ื™ืฉืจืืœ". ืจื’ืข ืœืคื ื™ ืฉื”ื•ื ื ืคืชื— ืžื—ืจ (ื”') ืจืฉืžื™ืช, ืงื™ื‘ืœื ื• ื”ืฆืฆื” ืœ-44,000 ืž"ืจ ืฉืœ ื—ื ื•ื™ื•ืช, ืฉื›ื•ืœืœื™ื ืืช ื”ืกื ื™ืคื™ื ื”ื’ื“ื•ืœื™ื ื•ื”ืžื•ืฉืงืขื™ื ื‘ื™ื•ืชืจ ืฉืœ ืจืฉืชื•ืช ื•ืžื•ืชื’ื™ ื”ืื•ืคื ื” ื”ื ื—ืฉืงื™ื ื‘ืืจืฅ ื•ื‘ืขื•ืœื

ื‘-H&M ื™ืฉ ื™ื•ื ื”ื ื—ื•ืช ืžื™ื•ื—ื“, ื•ืกืคื™ืจ ืื‘ื™ืกืจื•ืจ ื”ืฆืœื™ื—ื” ืœื–ืงืง ืžื”ืืชืจ ืืช ื”ืžืฆื™ืื•ืช ื”ื›ื™ ืฉื•ื•ืช. ื’'ื™ื ืก ื‘ื’ื–ืจื” ื˜ืจื ื“ื™ืช, ื—ื•ืœืฆืช ืคื•ืœื• ื™ืคื” ื‘ืžื—ื™ืจ ื ื’ื™ืฉ ื•ืชื™ืง ืžืขื•ืœื” ืœื›ืœ ื™ืžื•ืช ื”ืฉื ื”. ื–ืืช ืจืฉื™ืžืช ื”ืงื ื™ื•ืช ืฉืœื”

ืžื ื—ืช ื”ื—ื“ืฉื•ืช ืžืœืืช ื”ืกื˜ื™ื™ืœ ืขืฉืชื” ื–ืืช ืฉื•ื‘. ื”ืคืขื ื”ื™ื ื”ื‘ื™ืื” ืœืคืจื•ื ื˜ ืืช ืื—ื“ ื”ืคืจื™ื˜ื™ื ื”ืžื ื•ืžื ืžื™ื, ืขื ื˜ื•ื•ื™ืกื˜ ื ื•ืขื– ื•ืงืฆืช ื‘ืœื™ื ื’ ื–ื”ื•ื‘. ืื—ื“ ื›ืžื• ืฉืœื” ื›ื ืจืื” ืœื ืชืฆืœื™ื—ื• ืœื”ืฉื™ื’, ืื‘ืœ ืžืฆืื ื• ืืœื˜ืจื ื˜ื™ื‘ื•ืช ื“ื•ืžื•ืช ื”ื—ืœ ืž-135 ืฉืงืœื™ื

ื”ืกื•ืคืจืžื•ื“ืœ ื”ืฆืขื™ืจื” ื”ื™ื ื”ื”ื’ื“ืจื” ื”ืžื•ืฉืœืžืช ืœืงื•ืœื™ื•ืช ื‘ืจื™ื˜ื™ืช. ื”ืกื˜ื™ื™ืœ ืฉืœื” ื ืข ื‘ื™ืŸ ื˜ื•ื ื‘ื•ื™ ืœืžื™ื ื™ืžืœื™ืกื˜ื™, ื”ื™ื ืžืขื“ื™ืคื” ืœืจื›ื‘ ืขืœ ืกื•ืกื™ื ืžืืฉืจ ืœื“ื’ืžืŸ, ื•ื›ืฉื”ื™ื ืžืฆื˜ืœืžืช ืœืงืžืคื™ื™ื ื™ื ื”ื™ื ืžื ืกื” ืœื ืงื•ื˜ ื‘ื’ื™ืฉื” ืื™ื ื˜ืœืงื˜ื•ืืœื™ืช ื”ืžื ืฆืœืช ืœื˜ื•ื‘ื” ืืช ืชื•ืืจ ื”ืืžื ื•ืช ืฉืœื”. ื‘ืจืื™ื•ืŸ ืžื™ื•ื—ื“ ืœ-FF ืœืจื’ืœ ื”ืงืžืคื™ื™ืŸ ืœ- H&M STUDIO ื”ื™ื ืžืกืคืจืช ืขืœ ื”ืฆื™ืคื™ื•ืช ืฉืœื” ืžืขื•ืœื ื”ืื•ืคื ื” ื•ืื™ืš ื›ื“ืื™ ืœื”ืชืœื‘ืฉ ื›ืฉืžื ืกื™ื ืœื‘ืจื•ื— ืžืžืคืœืฆื•ืช

ืจืฉืช ื”ืื•ืคื ื” and other stories ืžื‘ื™ืช ื”ื™ื•ืฆืจ h&m, ืœื™ื”ืงื” ืœืงืžืคื™ื™ืŸ ื”ื—ื•ืจืฃ ืืช ื”ื“ื•ื’ืžื ื™ืช ื”ื˜ืจื ืกื’'ื“ืจื™ืช ื”ืจืืฉื•ื ื” ืฉื—ืชื•ืžื” ื‘ืกื•ื›ื ื•ืช ื”ื ื—ืฉื‘ืช IMG. ืœืฆื™ื“ื” ืœื™ื”ืงื• ืขื•ื“ ื“ื•ื’ืžืŸ ื˜ืจื ืกื’'ื ื“ืจ ื•ืืฃ ื“ืื’ื• ื›ื™ ื›ืœ ืฆื•ื•ืช ื”ืฆื™ืœื•ื ื™ื•ืจื›ื‘ ืžื˜ืจื ืกื’'ื ื“ืจื™ื ื’ืื™ื. ืžื“ื•ื‘ืจ ื‘ืื—ื“ ื”ืงืžืคื™ื™ื ื™ื ื”ื™ื•ืชืจ ืฉื•ื•ื™ื

ืื—ืจื™ ืฉ-H&M ื›ื‘ืฉื• ื›ืœ ื—ืœืงื” ื˜ื•ื‘ื” ืขืœ ืคื ื™ ื›ื“ื•ืจ ื”ืืจืฅ, ื”ื ืขื•ื‘ืจื™ื ืœืขื•ืœืžื•ืช ืื—ืจื™ื - ืงื•ืœืงืฆื™ื™ืช ื”ืกื˜ื•ื“ื™ื• ื”ื—ื“ืฉื” ืœืกืชื™ื•/ื—ื•ืจืฃ 15 ื”ื™ื ืฉื™ืจ ื”ืœืœ ืœืžื™ืจื•ืฅ ืœื—ืœืœ. ืžืขื™ืœื™ื ืžื‘ืจื™ืงื™ื, ืกืจื™ื’ื™ ื’ื•ืœืฃ ืืจื•ื›ื™ื ื•ืžื’ืคื™ ื™ืจื—. ืื‘ืœ ืืœ ืชื˜ืขื•, ืืคืฉืจ ืœืœื‘ื•ืฉ ืืช ื”ืงื•ืœืงืฆื™ื” ื’ื ืื ืœื ืงื•ืจืื™ื ืœื›ื ื ื™ืœ ืืจืžืกื˜ืจื•ื ื’

ืจื•ื ืŸ ื—ืŸ ื‘ืงื•ืœืงืฆื™ื™ืช ืงื™ืฅ ืฉืชืงืœืข ืœื˜ืขืžืŸ ืฉืœ ื ืฉื™ื ื‘ื›ืœ ื’ื™ืœ ืฉื”ื•ื, H&M ื‘ืงื•ืœืงืฆื™ื” ื—ื“ืฉื”, ืื•ืจื’ื ื™ืช ื•ื™ืคื” ื‘ืžื™ื•ื—ื“, ื‘ื“ื ื™ืืœื” ืœื”ื‘ื™ ื—ื•ื–ืจื™ื ืœืฉื ื•ืช ื”ืชืฉืขื™ื, ืœื™ื˜ืœ ืงืœืžื ืกื•ืŸ ืžืฉืœื‘ืช ื‘ื™ืŸ ืงื•ืงื• ืฉืื ืœ ืœืžืจื•ืงื• ื•ืชืขืจื•ื›ืช ืชื™ืงื™ื ืžื™ื•ื—ื“ืช ื‘ืฉื ืงืจ ืฉืืกื•ืจ ืœืคืกืคืก. ื›ืœ ืžื” ืฉื—ืฉื‘ื ื• ืขืœ ื”ืงื•ืœืงืฆื™ื•ืช ื”ื—ื“ืฉื•ืช ืฉืœ ื”ืฉื‘ื•ืข

ื–ื” ื”ื–ืžืŸ ืœืงื‘ื•ืข ืœื›ื ืชืืจื™ืš ืœื—ื•ืคืฉืช ืงื™ืฅ. ื”ืงื•ืœืงืฆื™ื” ื”ื—ื“ืฉื” ืฉืœ h&m ืกื˜ื•ื“ื™ื• ืชืกืคืง ืœื›ื ืืช ื›ืœ ื”ื‘ื’ื“ื™ื ืฉืืชื ืฆืจื™ื›ื™ื ืœื—ื•ืคืฉื” ื‘ืกื˜ื™ื™ืœ. ื”ืœื”ื™ื˜ ืฉืœ ื”ืงื™ืฅ ืœืžื™ ืฉืขื•ื“ ืœื ื”ืคื ื™ื: ืคื™ื’'ืžื•ืช

ื–ืืจื” ื‘ืกื™ื™ืœ ื”ืžืกื•ืจืชื™, H&M ื‘-30% ื”ื ื—ื” ืขืœ ืงื•ืœืงืฆื™ื™ืช ื”ื—ื•ืจืฃ, ืื™ืจื•ืข ืกื•ืคืจ ืฉื•ื•ื” ืœืžื™ื“ื•ืช 40 ืคืœื•ืก ื•ืขื•ื“ ืžื›ื™ืจื•ืช ืฉื•ื•ืช ื‘ื›ืœ ืจื—ื‘ื™ ื”ืืจืฅ. ืฉื ืช 2014 ืžืขื•ืœื ืœื ื ืจืืชื” ื˜ื•ื‘ ื›ืœ ื›ืš

ื•ื’ื: ื”ืงื•ืœืงืฆื™ื•ืช ื”ื—ื“ืฉื•ืช ืฉืœ ืืœืžื‘ื™ืงื” ื•ื‘ื•ื˜ื™ืง ืœื” ื‘ื•ื˜ื’ื”, ื”ื’'ื™ื ืกื™ื ื”ืžื•ืคืœืื™ื ืฉืœ ื’'ื™ ืกื˜ืืจ ื•ืฉื•ืคื™ื ื’ ืœืžื˜ืจื” ื˜ื•ื‘ื”. ื‘ืื ื•, ืจืื™ื ื•, ืงื ื™ื ื• ืืช ื›ืœ ืžื” ืฉื—ื ื”ืฉื‘ื•ืข

ืืžืฆืข ื”ืœื™ืœื”, ื ื™ื• ื™ื•ืจืง, ืืœื›ืกื ื“ืจ ื•ื•ื ื’ ืžืชื—ื‘ื ืœืฆื“ ืื—ื“ ื”ืจืงื“ื ื™ื ื‘ื–ืžืŸ ืฉืžื™ืกื™ ืืœื™ื•ื˜ ืžืขื™ืคื” ืืช ื”ืงื”ืœ. ื›ืชื‘ื ื• ืขืžืจื™ ืงื™ืจื•ืŸ, ื‘ื™ืœื” ืืช ื”ืœื™ืœื” ืขื ื”ืžืขืฆื‘ ื”ื›ื™ ืžื“ื•ื‘ืจ ื‘ืชืขืฉื™ื™ืช ื”ืื•ืคื ื” ืฉื”ืฆื™ื’ ืืช ื”ืงื•ืœืงืฆื™ื” ื”ืžืฉื•ืชืคืช ืขื H&M. "ืื ื™ ืื•ื”ื‘ ื‘ื’ื“ื™ื ื•ืจืกื˜ื™ืœื™ื ืœื™ืฆื™ืื•ืช, ืœืจื™ืงื•ื“ื™ื, ืœืจื’ืขื™ื ืฉืืชื” ืจื•ืฆื” ืœื–ื•ื– ื•ืœื”ื™ื•ืช ืืงื˜ื™ื‘ื™" ืžืกื‘ื™ืจ ื•ื•ื ื’