ืจืืฉื™ ืžืืžืจื™ื ืžืืช ื ื˜ืขืœื™ ื’ื‘ื™ืจืฅ

ื”ื“ื•ื›ืกื™ืช ืžืงื™ื™ืžื‘ืจื™ื“ื’' ื›ื ืจืื” ื”ืจื’ื™ืฉื” ืฉื”ืชืขืกืงื ื• ื™ื•ืชืจ ืžื“ื™ ื‘ื›ืชืคื™ื™ื ื”ื—ืฉื•ืคื•ืช ืฉืœ ื’ื™ืกืชื” ืืชืžื•ืœ, ืื– ื”ื™ื ื”ื—ืœื™ื˜ื” ืœื”ื–ื›ื™ืจ ืœื›ื•ืœื ื• ืžื™ ื›ืืŸ ื ืกื™ื›ืช ื”ืขื, ื•ื™ืฆืื” ืœืคื™ืงื™ื ื™ืง ืžืฉืคื—ืชื™ ื‘ืฉืžืœื” ื ื”ื“ืจืช ืฉืขื•ืœื” ืคื—ื•ืช ืž-300 ืฉืงืœื™ื. ื”ืชื•ืฆืื” ื”ื™ื ืกื“ืจืช ื”ืชืžื•ื ื•ืช ื”ื›ื™ ืงืกื•ืžื” ื•ื›ื•ื‘ืฉืช ืฉืœื”, ื•ืขื•ื“ ืœื ืืžืจื ื• ืžื™ืœื” ืขืœ ืฉืืจืœื•ื˜

ื”ื ืกื™ื›ื” ื”ื˜ืจื™ื” ื”ื’ื™ืขื” ืœืื™ืจื•ืข ื‘ื™ืช ื”ืžืœื•ื›ื” ื”ืจืืฉื•ืŸ ืฉืœื” ืื—ืจื™ ื”ื—ืชื•ื ื” ื•ื›ื‘ืจ ื”ืกืคื™ืงื” ืœืฉื‘ื•ืจ ืืช ื”ื—ื•ืงื™ื ื”ื ื•ืงืฉื™ื ื›ืฉื‘ื—ืจื” ืœืœื‘ื•ืฉ ืฉืžืœื” ืžืจื”ื™ื‘ื” ืืš ื—ื•ืฉืคืช ื›ืชืคื™ื™ื. ื”ื™ื ืื•ืžื ื ืขืžื“ื” ื‘ืฉื•ืจื” ื”ืฉื ื™ื™ื” ืื—ืจื™ ืงื™ื™ื˜, ืื‘ืœ ืœื’ืžืจื™ ื”ื™ื™ืชื” ื”ื ื•ืฉื ืฉื™ื—ื” ื”ื—ื ืฉืœ ื”ืื™ืจื•ืข

ื‘ืชื” ืฉืœ ืกื™ื ื“ื™ ืงืจื•ืคื•ืจื“ ืืžื ื ืชืžื™ื“ ื”ื™ื™ืชื” ืจื–ื”, ืื‘ืœ ืชืžื•ื ื•ืช ืขื“ื›ื ื™ื•ืช ืžื”ืฉื˜ื™ื— ื”ืื“ื•ื ื•ืžื—ืฉื‘ื•ืŸ ื”ืื™ื ืกื˜ื’ืจื ืฉืœื” ื”ืฆื™ืชื• ื“ื™ื•ืŸ ืกื•ืขืจ ื‘ืจืฉืช. ืฉื™ื ื•ื™ื™ื ื˜ื‘ืขื™ื™ื ื‘ื’ื•ืคื” ืฉืœ ื ืขืจื” ืžืชื‘ื’ืจืช ืื• ืกื™ื‘ื” ืืžื™ืชื™ืช ืœื—ืฉืฉ?

ื‘ืžื•ืชื’ ืžื‘ื˜ื™ื—ื™ื ืฉื™ื”ื™ื• ืฉื ืžื•ืฆืจื™ื ืฉืœ ืžื’ื•ื•ืŸ ืจืฉืชื•ืช ื”ืงื‘ื•ืฆื”, ื‘ื™ื ื™ื”ืŸ COS ื•-Other Stories&, ื›ืžื• ื’ื ืคืจื™ื˜ื™ื ืฉืœ ืžืขืฆื‘ื™ ืขืœ ืขื ืขื“ 70% ื”ื ื—ื”. "ื—ืœืง ืžื”ืื ืฉื™ื ืขืฉื•ื™ื™ื ืœื›ื ื•ืช ืืช ื”ืžื™ื–ื ื”ื–ื” ืืื•ื˜ืœื˜, ืื‘ืœ ื”ื—ื–ื•ืŸ ืฉืœื ื• ื”ื•ื ืœื™ืฆื•ืจ ื—ื•ื•ื™ื” ืขื™ืœืื™ืช ืฉืœ ืกื˜ื™ื™ืœ ื•ืกื™ื™ืœื™ื"

ืจื’ืข ืื—ืจื™ ืฉืคืจื™ืก ื”ื™ืœื˜ื•ืŸ ืงื‘ืœื” ื˜ื‘ืขืช ืื™ืจื•ืกื™ืŸ ืžื˜ื•ืจืคืช, ืื—ื™ื” ื‘ืจื•ืŸ ื”ื™ืœื˜ื•ืŸ ื ื™ืฉื ืœื˜ืกื” ืจื™ื™ืคื™ืŸ ื•ื•ืŸ ื•ืœื“ืจื“ื•ืจืฃ. ื”ื›ืœื” ื”ื™ื ืจื•ื–ื ืช ืžืžืฉืคื—ืช ืืฆื•ืœื” ื’ืจืžื ื™ืช ื•ื”ื—ืชื•ื ื” ืฉืœ ื”ืฉื ื™ื™ื ื ืจืืชื” ืื™ื ื˜ืžื™ืช ื™ื—ืกื™ืช ืœืฉื ื™ ื”ืื ืฉื™ื ืขืฉื™ืจื™ื ื‘ื˜ื™ืจื•ืฃ. ื›ืœ ื”ืคืจื˜ื™ื ืขืœ ื”ื—ืชื•ื ื” ื”ื™ืงืจื” ื”ื–ื•

ืขืœ ืจืงืข ืœื ืžืขื˜ ืืื•ื˜ืคื™ื˜ื™ื ืกื•ืœื™ื“ื™ื™ื ื‘ืฉื—ื•ืจ ื•ืœื‘ืŸ, ื”ื™ื• ื›ืžื” ื›ื•ื›ื‘ื•ืช ืฉืœื’ืžืจื™ ื”ืฆืœื™ื—ื• ืœื”ืชื‘ืœื˜ ืืžืฉ ืขืœ ื”ืฉื˜ื™ื— ื”ืื“ื•ื ืฉืœ ื”-CFDA. ื›ื™ ืžื™ ื™ื›ื•ืœ ืœื”ืชืขืœื ืžื’'ื™ื’'ื™ ื—ื“ื™ื“ ื‘ื˜ื•ื˜ืืœ-ืœื•ืง ื–ืขืงื ื™ ื•ืฆืžื•ื“ ืื• ืžืงื ื“ืœ ื’'ื ืจ ื‘ืฉืžืœืช ืคืจื ื–ื™ื ืกื’ืœื’ืœื” ื•ืฉืขื™ืจื”?

ืžื›ื™ืจื•ืช ืืช ื–ื” ืฉืืชืŸ ื™ื•ืฆืื•ืช ืœืงื ื•ืช ืชื‘ื ื™ืช ื—ื“ ืคืขืžื™ืช ื‘ืกื•ืคืจ, ืื‘ืœ ื”ื—ื•ืœืฆื” ืฉืœื›ืŸ ื›ืœ ื›ืš ืงืฆืจื” ืฉื›ืœ ืชื–ื•ื–ื” ืงื˜ื ื” ืขืœื•ืœื” ืœื”ืกืชื™ื™ื ื‘ืชืื•ื ืช ืžืœืชื—ื” ืื™ื•ืžื”? ืชื•ืกื™ืคื• ืœื–ื” ืฆืœืžื™ ืคืคืจืืฆื™ ืฉืื•ืจื‘ื™ื ื‘ื›ืœ ืคื™ื ื” ื•ืชืงื‘ืœื• ืืช ื”ื™ื•ื ืฉืขื‘ืจ ืขืœ ื‘ืœื” ื—ื“ื™ื“

ืœื›ื‘ื•ื“ ืื™ืจื•ืข ื”ืกืคื•ืจื˜ ื”ืฉื ืชื™ ืฉืžืืจื— ื”ื‘ื™ืช ื”ืœื‘ืŸ ื ื›ื ืกื” ืื™ื•ื•ื ืงื” ืœืžื•ื“ ืืชืœื˜ื™. ื”ื™ื ื–ืจืงื” ื›ื“ื•ืจื™ื, ืคื™ื–ืจื” ื—ื™ื•ื›ื™ื ื•ื—ื™ืœืงื” ื›ื™ืคื™ื ืœื›ืœ ื“ื•ืจืฉ, ื›ืฉืืช ื›ืœ ื–ื” ื‘ื—ืจื” ืœืขืฉื•ืช ื‘ืืื•ื˜ืคื™ื˜ ืžืคืชื™ืข - ืฉืžืœื” ืฉืœ ื‘ื™ืช ื”ืื•ืคื ื” ื”ื™ื•ืงืจืชื™ ื’ื•ืฆ'ื™ ื•ื ืขืœื™ ื‘ื•ื‘ื”. ื“ื™ ืžืจืฉื™ื

ื’ื ืื ื”ืชื—ืจื•ืช ื”ืขื™ืงืฉืช ื‘ื™ืŸ ืฉืชื™ ื‘ื ื•ืช ื”ืžืœื•ื›ื” ื”ืื”ื•ื‘ื•ืช ืขืœื™ื ื• ืงื™ื™ืžืช ืจืง ื‘ื“ืžื™ื•ื ื ื• ื•ื‘ืžืจื—ื‘ื™ ื”ืจืฉืช, ืื™ืŸ ืกืคืง ืฉื›ืขืช ื”ื™ื ืขื•ืœื” ืžื“ืจื’ื”: ืœืจืฉื™ืžื” ื”ืืงืกืงืœื•ืกื™ื‘ื™ืช ืฉืœ 25 ื”ื ืฉื™ื ืฉืขื™ืฆื‘ื• ืืช 2018 ื ื›ื ืกื” ืจืง ืื—ืช ืžื”ืŸ, ื•ืืช ื”ื‘ื—ื™ืจื” ื‘ื”ื—ืœื˜ ืžื ืžืงื™ื ืฉื ื”ื™ื˜ื‘

ื”ื ืกื™ื›ื” ื”ื™ื™ืคื” ื‘ื™ื ื˜ ืื‘ื“ืืœืœื” ืขืœ ืกืขื•ื“ ื”ืืœื’ื ื˜ื™ืช, ืืžื ื™ืช ื‘ืžืงืฆื•ืขื” ื•ืื ืœืฉืœื•ืฉื” ื™ืœื“ื™ื, ืžืฆื•ืœืžืช ืขืœ ืฉืขืจ ื”ื™ืกื˜ื•ืจื™ ืฉืœ "ื•ื•ื’ ืขืจื‘ื™ื”" ื›ืฉื”ื™ื ืžืื—ื•ืจื™ ื”ื”ื’ื” ืฉืœ ืžื›ื•ื ื™ืช ืคืชื•ื—ื”. ื”ืฉืขืจ ื”ืžื“ื•ื‘ืจ ื—ื•ื’ื’ ืืช ื”ืกืจืช ื”ืื™ืกื•ืจ ืขืœ ื ื”ื™ื’ืช ื ืฉื™ื ืฉืืžื•ืจ ืœื”ื›ื ืก ืœืชื•ืงืคื• ื‘ืขืจื‘ ื”ืกืขื•ื“ื™ืช ื‘ืขื•ื“ ื›ื—ื•ื“ืฉ ืžืขื›ืฉื™ื•

ื–ื” ืœื ืฉืœื ื—ื™ื‘ื‘ื ื• ืžืื“ ืืช ืงื™ื™ืœื™ ื’'ื ืจ ื’ื ืœืคื ื™ ื”ื™ื“ื™ืขื” ื”ื–ืืช, ืื‘ืœ ืื™ืŸ ืกืคืง ืฉืขื›ืฉื™ื• ืื ื—ื ื• ืกื•ื’ื“ื•ืช ืœืื“ืžื” ืฉืขืœื™ื” ื”ื™ื ื“ื•ืจื›ืช - ื’ื ื›ื™ ื”ื™ื ืขืฉืชื” ืœืžืขืจื™ืฅ ื”ืžื•ืฉื‘ืข ืฉืœื” ืžื—ื•ื•ื” ืžืจื’ืฉืช ืœื’ืžืจื™, ืื‘ืœ ื‘ืขื™ืงืจ ื›ื™ ืžืกืชื‘ืจ ืฉื–ื” ืขืฉื•ื™ ืœื”ืฉืชืœื ืœื ื• ื‘ืคืจื™ื˜ ืžืžื•ืชื’ ื‘ืฉื•ื•ื™ 7,500 ืฉืงืœื™ื

ื”ื“ื•ื›ืกื™ืช ืžืงื™ื™ืžื‘ืจื™ื“ื’' ืืžื ื ืขื“ื™ื™ืŸ ื ืžืฆืืช ื‘ืชืงื•ืคืช ืžื ื•ื—ื” ืฉืื—ืจื™ ื”ืœื™ื“ื”, ื•ื‘ืื•ืคืŸ ื›ืœืœื™ ื ื”ื ื™ืช ืžืคืจื•ืคื™ืœ ืžืขื˜ ื ืžื•ืš ืžื”ืจื’ื™ืœ ื”ื•ื“ื•ืช ืœื“ื•ื›ืกื™ืช ื”ื—ื“ืฉื” ื‘ืฉื›ื•ื ื”, ืื‘ืœ ืืžืฉ ื”ื™ื ื”ื“ื”ื™ืžื” ืืช ื”ื ื•ื›ื—ื™ื ื‘ืื™ืจื•ืข ืจื›ื™ื‘ื” ืขืœ ืกื•ืกื™ื ื›ืฉื”ืชื™ื™ืฉื‘ื” ืขื ืฉื ื™ ื™ืœื“ื™ื” ืขืœ ื”ื“ืฉื, ืคื™ื ืงื” ืื•ืชื ื‘ื’ืœื™ื“ื” ื•ืฆืขืฆื•ืขื™ื, ื•ื›ืœ ื–ื” ื›ืฉื”ื™ื ืœื‘ื•ืฉื” ื‘ืฉืžืœื” ืกื•ืคืจ ื ื’ื™ืฉื” ืฉืœ ื”ืจืฉืช ื”ื™ืงืจื” ืœืœื‘ื ื•

ื”ื“ื™ื‘ื•ืจ ืกื‘ื™ื‘ ื”ืฉืžืœื” ื”ืฉื ื™ื” ืฉืœ ืžื™ื™ื’ืŸ ืžืจืงืœ ื‘ืขื™ืฆื•ื‘ื” ืฉืœ ืกื˜ืœื” ืžืงืจื˜ื ื™ ืœื ืžืกืคื™ืง ื•ืขื›ืฉื™ื• ืžื’ื™ืข ื”ื—ื™ืงื•ื™ ื”ื–ื•ืœ ืฉื ื—ื˜ืฃ ื‘ืžื”ืจื”. ื—ื‘ืจืช ื”ืื•ืคื ื” ื”ื‘ืจื™ื˜ื™ืช Boohoo ื”ื•ืฆื™ืื” ืจืคืœื™ืงื” ื“ื•ืžื” ืœืฉืžืœื” ื”ืžื“ื•ื‘ืจืช, ื‘ืžื—ื™ืจ ืžืฆื—ื™ืง ืฉืœ ื›ืžืื” ืฉืงืœื™ื

ื”ืžืขืฆื‘ืช ืืžื™ืœื™ื” ื•ื•ื™ืงืกื˜ื“, ืื—ืช ื”ืื”ื•ื‘ื•ืช ื‘ื™ื•ืชืจ ืขืœ ืงื™ื™ื˜ ืžื™ื“ืœื˜ื•ืŸ ืฉืืฃ ื”ืœื‘ื™ืฉื” ื‘ืขื‘ืจ ืืช ืžื™ื™ื’ืŸ ืžืจืงืœ, ื˜ื•ืขื ืช ื‘ืจืื™ื•ืŸ ืœื“ื™ื™ืœื™ ืžื™ื™ืœ ื›ื™ ื”ืฉืžืœื” ืฉืœ ืžื™ื™ื’ืŸ ื”ื™ื ื”ืขืชืงื” ืžื•ื‘ื”ืงืช ืœืฉืžืœื” ืฉืœื”. ื”ื™ื ืœื ื”ืกืชืคืงื” ื‘ื”ืืฉืžื” ื•ืืฃ ื”ื•ืกื™ืคื”: ืดืื ืืช ื‘ื•ื—ืจืช ื“ื’ื ืคืฉื•ื˜, ืืช ืžื•ื›ืจื—ื” ืœื•ื•ื“ื ืฉื”ื’ื–ืจื” ื™ื•ืฉื‘ืช ื‘ื•ืœ. ื”ืฉืžืœื” ืฉืœื” ื”ื™ื™ืชื” ืขืœื™ื” ืžืฉื•ื—ืจืจืชืด

ื‘ืจื•ืง ืฉื™ืœื“ืก ืžื•ืจื™ื“ื” ืืช ื”ื‘ื’ื“ื™ื ื•ืœื•ื‘ืฉืช ื‘ื™ืงื™ื ื™ ืงื˜ืŸ ื•ืื“ื•ื ืœื˜ื•ื‘ืช ืงืžืคื™ื™ืŸ ื‘ื’ื“ื™ ื”ื™ื ืœืฆื“ ืืฉืœื™ ื’ืจื”ืื ื•ื ืฉื™ื ื ื•ืกืคื•ืช ื‘ืžื’ื•ื•ืŸ ืžื™ื“ื•ืช. ืดืื ื™ ืœื ืขื•ืฉื” ืฉื•ื ื“ื‘ืจ ืžื™ื•ื—ื“ืด, ื”ื™ื ืžืกืคืจืช ื‘ืจืื™ื•ืŸ ืœื”ืืจืคืจ ื‘ื–ืืจ, ืดื”ื›ืœ ืขื ื™ื™ืŸ ืฉืœ ืื™ื–ื•ื ื™ื"